The purpose of my blog is to analyze street wear and street style in terms of popular brands and outfits worn by women in the city. I’ve noticed that with street wear specifically, people tend to stick to specific brands, and style their outfits accordingly. Popular brands include Supreme, Bape, Commes des Garcons, Anti Social Social Club, etc. In this blog, I want to compare different looks by addressing the specifics of an individual’s outfit, and what makes their look so special within this subculture of fashion.
Additionally, many people view street wear or street style in general to be something mostly worn by men. Popular brands like Supreme and Bape make mainly hoodies and t-shirts with their brand logo, and not many women are seen with these kinds of clothing. For this blog specifically, I want to focus on female fashion and street wear, where it applies to unisex clothing and brands.
Street style is not just limited to the “streetwear” subculture, as it can also pertain to fashion worn on the streets of the city. New York City is no stranger to loud yet unique fashion combinations, and it would be interesting to document just what kind of outfits are being worn by the average citizen in a big city. It’s also fascinating to see how different styles can be sported depending on the area of the city you’re in, whether it be SoHo or Fifth Avenue.
There are also lots of variations of street wear being displayed within campus. Being somewhat close to New York City, lots of students at Rutgers University can be seen styling different eccentric looks every day. I want to document these instances through this blog, and analyze just where certain pieces originate from and what makes this subculture so uniform in both branding and color schemes.
Street Style in the City 